Brand Identity & UX Redesign for a Tech Startup
WEBSITE: riayathisolutions.com
01. The Challenge
02. The Solution
We started with brand discovery workshops to understand their values, target audience, and long-term goals. Based on this, we created a full brand identity:
Logo
Typography
Color system
Icon style
Brand guidelines
Using this new identity, we redesigned the website interface with a modern layout, improved readability, and a clear visual hierarchy. Interactive elements were added to make the experience more engaging and intuitive.
And the day came when the risk to remain tight in a bud was more painful than the risk it took to blossom.– BILLI REUSS
03. The Result
The updated branding and UX design elevated the startup’s professional image and helped them secure new partnerships. Their website now conveys clarity, trust, and innovation—key factors that strengthened their market presence. User engagement increased significantly, and visitors now navigate the site more effortlessly.